Jotform alternatives: six ways to collect a lead, priced
On this page, 5 sections
The alternatives, cheapest paid plan first
| Tool | From | Includes | Free trial | Refund | Free plan |
|---|---|---|---|---|---|
| OptinMonster Prices | $9/mo Basic | 2,500 impressions, 1 sites | Not listed | 14 days | Yes |
| Unbounce Prices | $22/mo Starter | 4,000 credits | 14 days | None | None |
| Leadpages Prices | $23/mo Pro | 12,000 credits | 7 days | 7 days | None |
| Landingi Prices | $24/mo Build | 2,500 credits, 2,000 visitors | 14 days | Not shown | None |
| Typeform Prices | $28/mo Basic | Not listed | 14 days | None | None |
| Instapage Prices Review | $79/mo Create | 15,000 visitors | 14 days | None | None |
From and Includes are each tool's cheapest paid plan, on its cheaper billing. The other columns cover every plan.
OptinMonster
From $9 a month
- Credits
- Not listed
- Visitors
- Not listed
- Impressions
- 2,500
- Sites
- 1
- Users
- Not listed
- Free trial
- Not listed
- Refund
- 14 days
OptinMonster Basic costs $9 a month billed yearly. Jotform Bronze costs $34 on the same billing. You pay $108 today and get 2,500 campaign impressions on one site.
The gap buys pop-ups, not forms. If a pop-up can ask for your lead, you save money.
Renewal is the catch. Basic renews at $210 a year. Renewals get no refund.
A first purchase gets 14 days to ask. Its Trustpilot score is 4.7 across 385 reviews.
- Best if
- You already have pages and want pop-ups that capture emails.
- Skip it if
- You need multi-field forms or payment collection.
Unbounce
From $22 a month
- Credits
- 4,000
- Visitors
- Not listed
- Impressions
- Not listed
- Sites
- Not listed
- Users
- 1 included
- Free trial
- 14 days
- Refund
- None
Unbounce Starter costs $29 a month billed monthly. Jotform Bronze costs $39. Yearly billing brings Starter to $22. A 14-day trial lets you test it first.
A/B tests wait until Experiment at $149. Traffic is the catch: overage costs $80 per extra 10,000 visits. The terms give no refund either, where Jotform gives 30 days. Trustpilot scores it 1.9 from 180 reviews.
- Best if
- You send paid traffic to landing pages and want A/B tests.
- Skip it if
- You want a refund window, which Unbounce does not give.
Leadpages
From $23 a month
- Credits
- 12,000
- Visitors
- Not listed
- Impressions
- Not listed
- Sites
- Not listed
- Users
- 1 included
- Free trial
- 7 days
- Refund
- 7 days
Leadpages Pro costs $29 a month on monthly terms, against $39 for Jotform Bronze. Yearly billing brings it to $23. You get a 7-day trial and no traffic overage fees. That helps if your visits spike.
Seats are the catch. Pro includes 1 seat, and 3 seats wait until Optimize at $199. Refunds are short too: 7 days to ask, where Jotform gives 30. Leadpages scores 1.8 on 452 Trustpilot reviews, the lowest here.
- Best if
- You expect traffic spikes and want no visitor-based bill.
- Skip it if
- A 7-day refund window and a 1.8 review score put you off.
Landingi
From $24 a month
- Credits
- 2,500
- Visitors
- 2,000 a month
- Impressions
- Not listed
- Sites
- Not listed
- Users
- Not listed
- Free trial
- 14 days
- Refund
- Not listed
Landingi Build costs $29 a month billed monthly, against $39 for Jotform Bronze. Yearly billing brings it to $24. You get a 14-day trial.
Visits are the catch. Build covers 2,000 visits a month, and 30,000 wait until Optimize at $149. The ladder runs to Enterprise at $1,499, so a growing team has room.
An extra domain costs $5 a month. Landingi lists no refund window, where Jotform gives 30 days. Its 4.1 on Trustpilot rests on 52 reviews.
- Best if
- You want landing pages now and room to scale later.
- Skip it if
- You need a stated refund window before you sign.
Typeform
From $28 a month
- Credits
- Not listed
- Visitors
- Not listed
- Impressions
- Not listed
- Sites
- Not listed
- Users
- 1 included
- Free trial
- 14 days
- Refund
- None
Typeform Basic costs $39 a month, paid monthly. Jotform Bronze costs the same. Yearly billing brings Basic to $28, under Bronze's $34. Try Basic free for 14 days, where Jotform gives no trial.
Seats are the catch. Basic includes 1 seat, and Plus at $79 includes 3. Fees are nonrefundable, where Jotform gives 30 days. Reviewers give Typeform 2.8 on Trustpilot, across 796 reviews.
- Best if
- A small team needs to build forms together under one plan.
- Skip it if
- You want a refund window or a free plan like Jotform Starter.
Instapage
From $79 a month
- Credits
- Not listed
- Visitors
- 15,000 a month
- Impressions
- Not listed
- Sites
- Not listed
- Users
- 10 included
- Free trial
- 14 days
- Refund
- None
Instapage Create costs $99 a month, paid monthly, and includes 10 seats. Yearly billing brings it to $79. Typeform Business gives 5 seats for $129. At that price, Jotform Gold gives 1 user.
Visitors are the catch. Create fits 15,000 unique monthly visitors, and Optimize raises that to 30,000 for $199.
Instapage keeps every fee, even after brief use, where Jotform refunds within 30 days. Trustpilot scores it 4.7 over 426 reviews.
- Best if
- A team of up to 10 builds landing pages for paid campaigns.
- Skip it if
- You are one person who needs a form, not a page.
How this list is built
Every tool here sells a form, quiz, landing page or pop-up for leads.
Tools run cheapest first by lowest paid plan a month, on yearly billing where listed. A tie goes to alphabetical order.
Four alternatives start under $25 a month, but only Typeform sells forms
OptinMonster, Unbounce, Leadpages and Landingi all start under $25 a month on yearly billing. Typeform is the only one of the six that sells forms.
Jotform builds forms. Pick a landing page tool and your method changes. You build a page, and the form sits on it.
Our landing pages guide covers that route. For forms, see Typeform’s pricing.
Who missed the list and why: Tidio, WhatConverts and CallRail build no form
None of them collects a lead on a page.
- Tidio: six plans, from Free to Plus at $300 plus usage. Its page sells “Flows automation for support & sales”. Each plan is a chat tool.
- WhatConverts: four plans, from Call Tracking at $30 to Elite at $160. Its page leads on “Call Tracking & Recording”. Each plan tracks leads that arrive elsewhere.
- CallRail: four plans, from Lead Tracking at $55 to Lead Conversion Complete at $215. Its page sells “Track and analyze calls and texts with Call Tracking”. It builds no form.
Stay with Jotform if you need a free form or a 30-day refund
Jotform’s Starter plan costs nothing, and no rival matches that. If your needs are small, staying costs you nothing.
Pay Jotform directly and you can ask for your money back inside the window. Phone-number add-ons are excluded. Cancel any time.
No rival has more Trustpilot reviews than Jotform’s 1,856.
The ceiling is the catch. Bronze allows 25 forms and 1,000 submissions monthly. Every plan has one user. Gold at $129 a month is the plan with HIPAA-enabled features.
One of the newest Trustpilot reviews says the upload limit pushed its author to upgrade. Read every limit on Jotform’s pricing before you rely on Starter.
Jotform and five alternatives renew automatically, so set a reminder
Jotform, Typeform, Unbounce, Leadpages, Instapage and OptinMonster all renew until you cancel. Landingi’s terms give no renewal rule.
Unbounce wants your cancellation at least 1 day before the period ends. Put the renewal date in your calendar the day you pay.
Start with Typeform’s 14-day trial if you need forms
If you only run a few forms, stay on Jotform Starter. Run any plan through the true cost tool before you pay.
Frequently asked questions
What is the cheapest Jotform alternative?
Pop-up tool OptinMonster is cheapest: $9 a month on yearly billing. It does not sell forms. Jotform Bronze, its cheapest paid plan, costs $34 a month on yearly billing.
Is there a free alternative to Jotform?
None of the six lists a free plan. OptinMonster offers a free test drive of 500 impression credits. Jotform's own Starter plan costs nothing and caps you at 100 submissions a month.
Does Jotform give refunds?
Yes, within 30 days of a payment made to Jotform directly. Add-ons such as AI agent phone numbers are not refundable. Leadpages gives 7 days and OptinMonster 14. Typeform, Unbounce and Instapage give none.
Does Jotform have a free trial?
No. Jotform has no trial period, but its free Starter plan includes the standard features. Typeform, Unbounce, Landingi and Instapage each give 14 days. Leadpages gives 7.
Which Jotform alternative has the best reviews?
On Trustpilot, Instapage and OptinMonster lead at 4.7, from 426 and 385 reviews. Jotform sits third at 4.2 from 1,856 reviews. Typeform has 2.8, Unbounce 1.9 and Leadpages 1.8.
Sources
Show all 27 sources
- Trustpilot, : Jotform rating of 4.2 on 1,856 reviews
- Trustpilot, : Typeform rating of 2.8 on 796 reviews
- Trustpilot, : OptinMonster rating of 4.7 on 385 reviews
- Trustpilot, : Instapage rating of 4.7 on 426 reviews
- Trustpilot, : Unbounce rating of 1.9 on 180 reviews
- Trustpilot, : Leadpages rating of 1.8 on 452 reviews
- Trustpilot, : Landingi rating of 4.1 on 52 reviews
- CallRail, : plan details and prices and terms
- Instapage, : plan details and prices and terms
- Instapage, : terms
- Jotform, : plan details and prices and terms
- Jotform, : terms
- Landingi, : plan details and prices and terms
- Leadpages, : terms
- Leadpages, : plan details and prices and terms
- OptinMonster, : plan details and prices and terms
- OptinMonster, : terms
- Tidio, : plan details and prices and terms
- Tidio, : terms
- Typeform, : terms
- Typeform, : terms
- Typeform, : plan details and prices and terms
- Unbounce, : plan details and prices and terms
- Unbounce, : plan details and terms
- WhatConverts, : plan details and terms
- WhatConverts, : plan details and prices and terms
- WhatConverts, : terms