Constant Contact pricing: what Lite, Standard and Premium cost

Constant Contact Lite costs $10.20 a month billed annually. Move up to Standard at $29.75 or Premium at $68 on the same billing. Each is a “starting at” price.

Constant Contact bases plan price on your contacts and email sends. Your bill lands above the starting price as your list grows.

Constant Contact prints no price for a named list size. Anyone who hands you one number for your list is guessing.

Plan around three rules instead. Your contacts cap your sends. Extra sends cost money. A refund window protects your first month.

If you mail a small list a newsletter, price Lite first. If you need to see who opens and clicks, price Standard. If your list is under 250 contacts, a rival may beat all three plans.

Sort out your list size and your mailing schedule before you compare plans. Those two numbers decide the bill more than any sticker price. A small gap in entry price can vanish after one heavy sending month.

Contacts and sends set your bill, and extra sends cost $0.002 each

Your plan price rises with your contact count. Each plan also caps monthly sends at a multiple of your contacts.

The multiple is 10 on Lite and 12 on Standard. Premium gives you 24.

Going over the cap does not stop your campaign. Your emails still go out. Each extra send is billed at $0.002.

Constant Contact says every 1,000 extra sends add a $2 fee. You can upgrade at any time to raise the limit.

That beats a hard cap that stalls a send midway. The catch is a bill that moves without a decision from you. Overage lines show up when you mail more often than your multiplier allows.

Check your schedule against your plan. A weekly newsletter sends a handful of emails per contact each month. A daily mailing sends about thirty.

Thirty beats all three multipliers. A daily sender should price Premium and still expect overage.

What the plan price leaves out

The starting price skips three things. Each one changes your monthly bill.

• Contacts. Constant Contact prints no table of prices by contact tier. You enter your list size to see your own figure.
• SMS. Texting is bundled on Premium. Lite and Standard buy it as an add-on.
• Inbox Preview. Add-ons like SMS and Inbox Preview change your monthly price. Constant Contact gives no Inbox Preview figure.

Constant Contact discounts a 12-month prepay and gives nonprofits a bigger discount. It does not say whether the headline prices already include it.

Paying monthly earns no discount, so your monthly price is higher. Constant Contact gives no figure for it.

Constant Contact refunds you in full within 30 days, and leaves renewal open

Your first month is covered. Constant Contact says: “you can cancel your plan and get a full refund within 30 days of signing up.” That gives you a month to test the bill against your real list.

A free trial needs no card, and Constant Contact leaves its length open.

Three terms are missing: auto-renewal, how to cancel and contract length. Constant Contact states none of them on its pricing page. Ask it for them before you pay.

Its footnote says “Plan price is based on number of contacts and email sends. Overage fees may apply.” It explains how the price is set. It says nothing about a price change on notice.

A renewal clause matters most on an annual plan. Our Constant Contact review covers the tool beyond its price.

Reviewers praise support and flag the bill

Constant Contact has a 4-star rating from 2,121 Trustpilot reviews, as of 2026-11-05. Of those, 1,364 are 5-star and 399 are 1-star.

The newest ten reviews run from 2026-10-23 to 2026-11-04. Seven are 5-star, one is 4-star and two are 1-star.

The 5-star reviews praise named support staff. They helped with a locked account, an event flyer and a billing handoff. If you expect to call for help, weigh that pattern.

Both 1-star reviews are about money. One says the company is “great at raising the price if you get a few more contacts”. The same reviewer says Constant Contact will not show who opens emails.

The other, dated 2026-10-24, describes a payment dispute with a card provider. That is one customer’s account. Keep your receipts.

A 4-star review from 2026-10-26 comes from a long-time nonprofit customer. Its words: “The pricing structure no longer works for my nonprofit.” The reviewer adds that Constant Contact is willing to work with them.

Ten reviews cannot tell you how often anyone is overbilled. They do tell you to read the billing terms before you prepay.

Brevo and MailerLite undercut Lite at entry

Constant Contact is not the cheapest entry plan. Each rival prices on its own terms. Compare the billing basis along with the figure.

Brevo Starter costs $9.00 a month on monthly billing, or $8.08 billed annually. It covers 500 contacts and 5,000 emails. Lite costs more than either Brevo figure. Constant Contact prints no price for that list size, so the match is rough.

Brevo’s terms are firmer. Paid plans renew automatically.

They are non-cancellable before your subscription ends. Brevo refunds no prepaid or unused fees. If you want a refund window, Constant Contact wins that point.

MailerLite Comfort costs $12 a month and covers 500 subscribers. MailerLite Free costs $0 with 250 contacts and 2,500 emails. A free tier is the gap: Constant Contact has none.

MailerLite also gives you a 14-day trial and the same refund window. You cancel on its Plan and Billing page. Constant Contact gives you a refund window but no cancellation route.

Mailchimp Essentials starts at $13 a month. Mailchimp Free is a free tier too. Monthly paid plans there get no refund or credit. A monthly buyer gets the better refund deal at Constant Contact.

Overage differs too. If you pass a limit, MailerLite upgrades you automatically.

It then charges the matching tier. Constant Contact lets sends go out and bills each one. A surprise tier jump can cost more than a few dollars of entry price.

More options sit in our email marketing hub and the Constant Contact alternatives.

Each plan suits a different job

Pick the plan by the reports and automation you need. Constant Contact assigns each feature to a plan.

Lite, from $10.20. Constant Contact calls it “Ideal for beginners”. You get a drag-and-drop email editor and an AI copy generator. You also get templates and basic reporting.

The plan includes 1 automation template and 1 custom segment. Lite suits occasional newsletters to a small list you do not need to split.

Standard, from $29.75. Constant Contact marks it “Recommended” and “Great for most businesses”.

Standard adds email scheduling and subject line testing. It adds 3 automation templates and an AI campaign builder. You also get automatic resend to non-openers and 10 custom segments.

Its reports show who opens and clicks. Lite’s reports show only what worked. One 1-star reviewer complained of that gap.

Premium, from $68. Constant Contact calls it “Ideal for pros”.

Premium adds unlimited custom segments and unlimited automation templates. You get custom automations, ecommerce templates and dynamic email content. Ad tools add Facebook lookalike targeting and Google Ad Manager.

A dedicated priority support team comes with it. Pick it for automation-heavy or text-heavy marketing.

Live phone and chat support and 300 integrations come on every plan. Neither should drive your choice.

Teams that need 5 or more accounts get Multi-Account. Constant Contact lists it as “Talk to Sales” with no figure.

If you use half of Standard, stay on Lite. If you need none of it, a free rival plan costs less.

Start on the plan that matches your reports, then test the bill

Start on Lite for basic reports or Standard for open and click reports. Use the refund window to test your real list.