Review · CRM and agency

Keap review: one bundled bill for a small team, and a hard exit

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On this page, 5 sections
Our verdict

Fits small teams wanting one bundled bill, not easy exits

What works

  • One Keap price covers CRM, email, landing pages and 500 text messages.
  • A 90-day guarantee where Close's 30-day promise needs confirming.
  • One price covers quotes, invoices, a sales pipeline and an appointment scheduler.

What doesn't

  • Trustpilot's newest ten reviews all give one star, four of them over cancelling.
  • Ending a one-year plan early costs you a $299 termination fee.
  • The $320 monthly price excludes implementation packages Keap leaves unpriced.

Bottom line: Buy it for a small team that wants CRM, email and texts on one bill. Skip it if you need a click-to-cancel exit.

See Keap's pricing From $320 a monthRead 2026-11-05 · Trustpilot 1.1 from 499 reviews

Keap's plans and prices

PlanBilled monthly, per monthSeats
Platform$3202

Keap scores 1.1 on Trustpilot, from 499 reviews, as of 2026-11-05. That score changes no table here.

One flat price replaces Keap’s plan ladder and leaves two loose ends

Keap’s pricing page says “Say goodbye to feature-based plans.” You came to compare tiers. You get one number instead.

Does one number mean nothing hides behind it? Not quite. Two gaps sit beside it.

Keap headlines Platform at “$320/mo”, billed monthly (checked 2026-11-05). Two user licenses come with it. A third seat costs $39 a month more. Keap shows no contact count for that price.

The second gap is bigger. Keap says implementation services are required. They cover strategy consulting, data import, migration and done-for-you work.

Keap lists no price for those packages. So the headline price is the subscription, not your first month’s total.

The price does buy breadth. You get lead scoring, landing pages, quotes, invoices and a sales pipeline. An appointment scheduler, API access and 24/7 chat support come along.

That is a lot of tool, and a bill with a loose end.

Keap’s Trustpilot reviews keep returning to cancelling

Trustpilot counts 499 reviews of keap.com, with a 1.1 average (2026-11-05). Every one of the ten newest scores a single star. They run from 2026-02-12 to 2026-10-29.

All ten score one star, so the theme tells you more than the score.

Is that rating a reason to walk away? Only if the phone exit bothers you. That is what the reviews keep describing.

Four of the ten describe trouble cancelling or leaving. They match the phone rule on Keap’s own page.

Other reviews cite customer service and a partner payout. One says leads were deleted after a month of not using the account. Another says the platform needs a dedicated person to run it.

If you depend on easy exits, these ten are your warning.

Phone-only cancelling and a $299 exit fee are the doubts that hold up

“What happens when I want out?” Keap’s pricing page sends you to a phone line. The call has to land 10 or more days ahead of your invoice. A request nine days out misses the window.

Concede this one. It costs you a call and a 10-day lead.

Keap’s cancel button is a telephone, and it never needs a software update.

“Am I locked in?” That depends on how you pay. On annual billing, an early exit carries a $299 charge.

Keap’s pricing page names no such fee for the monthly bill. It gives no auto-renew term either, so ask before you sign.

“Will I get my money back if it flops?” Here Keap beats Close. Keap gives you 90 days. Close’s pricing page lists 30, but Close’s terms call all fees non-refundable.

Confirm how Close applies its 30 days before paying. Do the same with Keap’s 90.

“Can I budget my first month?” No, because the implementation packages have no price. Need a fixed first bill? Pipedrive Growth lists three seats at $147 a month.

Pipedrive and Close bills are easy to read at three and five seats

Pipedrive Growth costs $49 per seat a month billed monthly. Three seats cost $147. Five cost $245.

Close Growth costs $109 per seat a month billed monthly. Three seats cost $327. Five cost $545.

Keap Platform works differently. Three users cost $359 a month: the base plan plus one extra user at $39. Five users cost $437: the plan plus three extra users.

What sits inside each bill matters as much as the total. Pipedrive sells lead capture from $32.50 as an add-on. Its email campaigns start from $13.33. Keap lists email marketing and landing pages under its one price.

Do you need to count add-ons? If your team sends email from the CRM, yes. The true cost tool adds the extras up for you.

Pipedrive wins on a readable bill and Close on a solo plan

Pick Keap if a small team wants one subscription for the whole funnel. Pay a $320 base where Pipedrive Growth charges $49 per seat.

Pipedrive wins on the bill you can read. Five seats cost $245 there, against $437 on Keap. You also cancel by clicking a link in the service. The Pipedrive review and the Pipedrive alternatives page cover it.

Close wins on notice and on solo pricing. You get at least 30 days’ warning before a Close price change. Keap’s pages give no price-change term.

Close Solo costs $19 per user a month billed monthly. If you work alone, Keap’s two licenses sit half empty. If you sell by phone, Close lists most outbound calls at about $0.02 a minute.

Keap offered you one price instead of tiers, and it came with a loose end.

Want one bundled bill and a phone exit you can live with? That price is the one to weigh. Want the exit and the first bill in plain sight? Pipedrive or Close fits better.

Best if: you want CRM, email and texts in one subscription.

Skip it if: you need a fixed first bill, or you work alone.

Frequently asked questions

How much does Keap cost?

Keap Platform starts at $320 a month on monthly billing, priced 2026-11-05. Two licenses come bundled, and added users cost $39 a month each. Required setup packages cost extra, at an unlisted price.

Does Keap have a free trial?

Yes, Keap lists a free trial, but its pricing page gives no trial length. The trial has most, but not all, of the paid features. Its limits cover emails, payments and texts.

Can I get a refund from Keap?

Keap lists a 90-day money-back guarantee on its legal page, checked on 2026-11-05. That page lists no conditions. Ask Keap for them in writing before you pay.

How do I cancel Keap?

You phone Keap Customer Support on 1-866-800-0004 x2 and ask to cancel. Keap's pricing FAQ sets the notice at 10 days before the next invoice. An annual contract ended early carries a $299 early termination fee.

What do Keap text messages cost?

Keap includes text marketing Tier 1 in the subscription. Tier 1 covers 500 messages and 100 voice minutes. Usage past that costs $0.015 per text message and $0.01 per voice minute. Keap lists six text tiers in all.

Sources

  • Trustpilot, : Rating, review count and the newest reviews for keap.com.
  • Close, : terms
  • Close, : plan details and prices and terms
  • Keap, : terms
  • Keap, : plan details and prices and terms
  • Pipedrive, : plan details and prices and terms
  • Pipedrive, : plan details and terms