Lusha review: phone lookups for small teams, if you accept the reputation risk

Pay yearly and Lusha grants your credits upfront. Pay monthly and Starter gets 400 credits a month instead.

Does a big upfront pile sound like a bargain? Look at the terms first.

Unused credits expire when the term ends. They do not roll into a renewal term. Buy a year, use half, and the rest is gone.

So the question is how many credits you burn. And what each seat costs you.

Lusha Premium’s five seats cost less than Apollo’s five

Lusha Premium costs $399.90 a month billed monthly, checked 2026-11-05. Billed yearly, it costs $299.95.

Apollo Professional costs $99 per seat a month billed monthly. Five seats cost $495. Billed yearly, Apollo costs $79 per seat, or $395 for five.

Teams of five that want phones pay $399.90 on Lusha Premium, against Apollo’s $495.

Smaller team? Hunter Starter lists $49 monthly and $34 yearly. Lusha Starter lists $49.90 and $37.45. Price will not split them.

Lusha Pro suits a pair of reps who need more credits than Starter. Billed yearly, it costs $52.45 a month.

Lusha publishes no price for Scale and asks you to contact sales.

Final payments and a 1.2 rating are real costs, so test on Free first

Is “non-refundable” a trap? Lusha’s terms call all payments non-refundable. Sections 3.1 and 10 name the only exceptions.

Grant it. Starter at $37.45 a month billed yearly is a bill you cannot recover. Lusha Free gives you 40 credits a month to test first.

Plans renew by default for an equal period. You must cancel at least fourteen days before the renewal date. Set a calendar reminder. Your future self is the one who forgets.

Will the bill grow later? Lusha may change its fees at any time. It gives you notice if the change affects your plan.

Extra credits cost an ad hoc fee. The pricing page gives no price for them.

What if the data fails on your list? Lusha’s pages give no trial length. Run your own list through Lusha Free before you pay.

Trustpilot rates Lusha 1.2 stars across 784 reviews, as of 2026-11-05. Does that mean the lookups fail? The newest reviews say something else.

Of the 10 newest, dated 2026-09-09 to 2026-11-04, nine give one star. Six say Lusha sold or shared a private number.

Among those 10 Trustpilot reviews, three are in German. One cites the UK’s TPS register. Two describe subject access requests.

One gives five stars and praises customer service. Another says a plan change to Scale stalled across four people. Ask about that on the sales call.

Grant the rating. If your reps call private mobiles in the UK or Germany, skip Lusha. Any other team should run the free plan before paying.

Six r/sales threads name Lusha, and the busiest drew eight comments

At least six r/sales threads name Lusha in their titles, as of 2026-11-05. The busiest asks for free or cheaper alternatives to services such as Lusha and RocketReach. It drew eight comments.

One is an unpopular opinion about ZoomInfo, Apollo and Lusha for sellers to local businesses. Each of the other five drew one comment.

Does that settle anything? No. Six threads is a small room.

You do see r/sales members list Lusha beside Apollo and ZoomInfo. The ZoomInfo review covers that name.

Apollo, Hunter and RocketReach each beat Lusha on one number

Apollo Professional lists a 14-day trial. Lusha’s pages give no trial length.

Apollo also prices by seat. Billed yearly, 3 seats cost $237 a month and 10 cost $790. Pick Apollo for a trial or a team past 5 seats. The Apollo review has the rest.

Hunter Free lists 50 credits a month, against 40 on Lusha Free. Hunter gives 30 days of written notice before it changes fees.

It refunds nothing either. Pick Hunter to test with more free credits. See Hunter’s pricing.

RocketReach Essentials costs $33 a month billed annually. Lusha Starter costs $37.45 billed yearly.

Pick RocketReach for the cheaper yearly start. Its cancellation takes effect the following term. The RocketReach review covers its higher plans.

Back to the credits. Upfront or monthly, they only pay off if they find your prospects. Lusha Free puts 40 of them on your own list at no cost. A small team that wants phones beside emails should prove it there first.

Best if: you will run your own prospect list through the free plan first.

Skip it if: your reps call private mobiles in the UK or Germany.